We buy things we don’t need with money we don’t have to impress people we don’t like.
-Tyler Durden, Fight Club
I have a chair which is almost 13 years old, I purchased it when I was in eighth grade. It’s not in a great shape but it does it’s job pretty effectively. I am in my hometown, we have pretty old utensils, and most of them even are a decade old.
With that said, since the day technology took over the world, we are buying much more rapidly than ever. I was in ninth grade when my mother bought a smartphone for me. It was my first smartphone, and since then I have bought a smartphone every year. Each of them ranging from Rs 10,000 to Rs 18,000. I have bought 3 laptops till now each worth around Rs 50,000 on average.
And it’s not just me.
It is now considered normal to have one smartphone each year, and one laptop in every couple of years. I guess the marketing guys finally got how to market the product (at least in technology). I am pretty sure they are working really hard to make us all-star consumers in other sectors too.